Course Overview

Rise to the challenge of the homebuilding industry by successfully applying the fundamentals of business management - setting realistic goals, benchmarking and creating standards for production as well as service, accounting, sales, marketing and profitability.

Training DurationTotal Training Hours : 30 Hours
Training Duration : 1 Week
Total Training Days : 5 Working Days
Training SchedulesWeekdays (Sunday to Thursday)
Regular Sessions : 6 Hrs Per day (9am to 2pm or 3.00pm to 9.00 pm)
Food & refreshments Included

WeekEnds (Friday & Saturday)
Fast Track Sessions: 8 Hours per day (9am to 5pm)
Food & refreshments Included
Certifications:1) Certificate from Laurels Training Institute, Attested by Knowledge & Human Development Authority (KHDA) government of Dubai, UAE

2) Certificate from American Institute of Professional Studies (AIPS) from USA (After 15 Days of course Completion which will couriered to the attendees office address)
Learning AidsYes
Course MaterialHard & Soft Copies of Study Material
Language of InstructionEnglish
Instructor HelplineYes
1. Email
2. Social Media (For Emergency requirements)
Registration Requirements1. Passport Copy
2. Curriculum Vitae
3. Passport size photographs
4. Course Fee
Mode of Payment:Cash / Cheque / Credit Card / Bank Transfer.
Eligibility Criteria
(Who should attend this training)

1.Senior executives with 10 to 15 years of experience

2.Senior functional leaders transitioning into general management

3.Division-level managers who will soon assume corporate-level positions

4.Individuals from larger global organizations — from any industry and any country

5.New Entrepreneurs

6.Potential Business Owners

7. The course is primarily intended for (but not limited to) the following types of projects in the Engineering, Procurement, and Construction sectors: Construction, Oil and Gas, Petrochemical, Infrastructure, Power Plants, Turnkey and Pipeline Projects.

Course Benefits

Develop Business Plans

Develop Market Research & Marketing Plans

Develop Financial Plans

Develop Operating Plans

After completing this course, participants will have learned to:

Identify the values that support their company

Write a mission statement that explains what the company’s purpose is

Complete meaningful SWOT analyses

Use tools and techniques to create a strategic plan that directs the organization from the executive to the front line

Learn ways to implement, evaluate, and review a strategic plan

Use related tools, such as the strategy map and balanced scorecard, can help them develop a strategic plan

Understand strategic planning

Set goals

Assign roles and responsibilities

Keep everybody accountable

Gather support

Make changes

Use presentation options, including infographics and reports

Course Contents / Outline

Course Overview

• Welcome & Introduction

• Workshop Objectives

• What is Strategic Planning?


Setting Goals

• SWOT Analysis

• Setting Business Goals

• Assigning Roles, Responsibilities, and Accountabilities

• Problem Solving in Action


Making the Change

• Preparing For Change

• Three Phases of Change

• Endings

• Transitions/Neutral Zone

• Control & Change


Getting There

• Staying Focused

• Security Considerations

• Strategy Map

• Balanced Scorecard

• Case Study


Foundations of Strategic Planning

• Identifying Values

• Defining Your Vision

• Designing a Mission Statement


Strategic Planning Snapshot

• The Strategic Planning Cycle

• Gathering Support

• Putting It Into Practice



• Reports

• Infographics

• Presentations

• Creative Considerations


Workshop Wrap Up

• Workshop Review

• Team Action Plans

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